Liquida Ponta Grossa ends 2026 edition after four days at Sesc Estação Saudade

The Liquida Ponta Grossa 2026 ended on Monday (7) four days of programming at the Sesc Estação Saudade, at the Ponta Grossa. Resumed after seven years outside the city calendar, the event brought together more than 20 companies from different segments, with offers, services and activities aimed at consumers.

Promoted by Sindilojas Ponta Grossa and region, with institutional support from Fecomércio PR, the event took place during the extended holiday and sought to bring companies and consumers together in a single space.

During the four days, the public had access to brands, products and services from different segments, in addition to discounts and special conditions offered by exhibitors.

According to the organization, the return edition of the Liquida Ponta Grossa ended with a positive evaluation.

“Liquida fulfilled exactly what we imagined when we decided to bring the event back. We create opportunities for companies, offer consumers variety and differentiated conditions and, above all, bring trade closer to people. Seeing the Sesc Estação Saudade receiving the public during these four days shows that it was worth believing in the resumption of the event,” said the president of Sindilojas Ponta Grossa and region, José Carlos Loureiro Neto.

Event returned after seven years

The Liquida Ponta Grossa returned to the city calendar after seven years without accomplishment.

For exhibitors, the program also represented an opportunity to promote brands, present products and services, expand business contacts and strengthen relationships with customers.

According to Loureiro, the resumption of the event strengthened the capacity to mobilize local trade.

“After seven years, we had the courage to rescue an event that has already been part of the history of Ponta Grossa trading. We close this edition with a sense of mission accomplished. Liquida showed the strength of our companies and, above all, showed that when trade comes together, the whole city wins,” he said.

Programming also had activities for families

In addition to shopping, the Liquida Ponta Grossa 2026 featured a food court, coffee and free activities for children.

The covered structure of the Sesc Estação Saudade allowed families to participate in the programming during the extended holiday.

The realization in the space located in the central region also contributed to integrate the event into the routine of the city and enhance one of the traditional buildings of Ponta Grossa.

Among the exhibitors were Boutique Maythe, Casa Lar, Colcci Castro, Doçuai de Minas, DR. Salva, Hilt, J&H Geleias, Japa Store, Jô Artes, Lobambino, Machulek Produtos Coloniais, Mariza Kiers Semijoias e Acessórios de Luxo, Mega Cheap, NG Gold, Outlet das Panelas, Azul e Brasil.

Sponsors and supporters

The Liquida Ponta Grossa was sponsored by Sicredi, Ampernet Telecom and Tem Para Hoje PG.

The event also counted on the support of Santa Casa Ponta Grossa, Princess Assistance, Tozetto Supermarkets, Planalto Select Hotel, JLG Marketing Estratégico, OK Mídia Exterior, Soul Position Studio Marketing, Grupo aRede and Boca no Trombone (BnT) Participatory Journalism.

“The Liquida Ponta Grossa was built by many hands. Therefore, on behalf of Sindilojas Ponta Grossa and the region, I want to leave a very special thanks to all our sponsors and partners who believed in this project and were at our side to make this event possible”, concluded Loureiro.

The organization did not report, in the material released after the closing, audience numbers, sales volume or estimate of financial movement of the 2026 edition.

 

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