Guia Conheça Campos Gerais expands regional tourism promotion in Brazil and abroad

The Tourist Guide Know Campos Gerais participated in the business round of the Sebrae Entrepreneur Fair, in Curitiba, with the aim of presenting the tourist potential of the region and expanding connections with companies and professionals in the sector. The initiative reinforces the mission of the project to disseminate the destinations, projects and events of the Campos Gerais to audiences from different regions of Brazil and abroad.

During the fair, the Guide presented the opportunities offered by regional tourism, highlighting the diversity of attractions, experiences and businesses that move the economy of the Campos Gerais municipalities.

For the content director of Portal BnT Online, Marcos Silva, responsible for the project, participation in events and business rounds is an opportunity to broaden the scope of regional tourism outreach.

"Our mission with the Guia Conheça Campos Gerais is to disseminate the business, events and experiences of our region to Brazil and the world. We want to increase the visibility of our entrepreneurs, attract new visitors and show the full tourism potential of the Campos Gerais”, highlights Marcos Silva.

Sebrae highlights tourism potential of Campos Gerais

The Sebrae Tourism Coordinator, Patrícia Albanes, highlights the importance of initiatives aimed at the development and enhancement of regional tourism.

According to her, Sebrae develops specific projects to strengthen different tourism segments in the Campos Gerais, working both with the enterprises and with the business environment.

"Especially in the Campos Gerais region, we have four projects operating in a niche way in the territory, some of them focused on implementing the smart tourism management model, where we will work both with the company and with the business environment," explains Patrícia.

The coordinator also highlights the work aimed at segments such as technical-scientific tourism, agrotourism and the valorization of products of origin, which represent opportunities for the strengthening of tourism activity in the municipalities of the region.

In this scenario, the dissemination of tourist destinations and experiences contributes to bring entrepreneurs closer to new markets and expand knowledge about the potential of Campos Gerais.

The Campos Gerais guide wins space at international events

In addition to participating in the main tourism events in Brazil, the Know Campos Gerais Tourist Guide also goes beyond national borders through the work developed by Viaje Paraná, the state government’s tourism promotion agency.

The printed material is used by Viaje Paraná in the dissemination of the attractions and experiences of Campos Gerais in international fairs, presenting the region to tourism professionals and visitors from different countries.

The president of Viaje Paraná, Irapuan Cortes, highlights the importance of the Guide as a tool for disseminating the destinations of Paraná, especially for the search for printed materials during international events.

“It’s really fundamental, because it gives you a foundation, it really shows you. And another thing: printed paper. We go to international fairs, what do the people ask for? Printed paper,” he says.

Cortes also highlights the distribution of the Guide during the International Tourism Fair (Fitur), held in Madrid, Spain.

"We took a lot of Campos Gerais Guide out. We take it now, in this case, to the Fitur of Madrid, because, on the first day, we distributed all. The staff really relies a lot on the Printed Guide,” reports the president of Viaje Paraná.

The presence of the material in these events broadens the opportunities for dissemination of municipalities, enterprises and regional tourism experiences to the international market.

Meet the destinations and experiences of Campos Gerais

The work of regional enhancement continues, connecting tourists, entrepreneurs and professionals of the sector to the numerous possibilities offered by Campos Gerais.

Through the Tourist Guide Get to know Campos Gerais, the public can discover destinations, natural attractions, gastronomic options, establishments and experiences that are part of the tourist identity of the region.

Want to know all that Campos Gerais has to offer? Get to know Campos Gerais and discover new places, businesses and experiences to include in your next travel itinerary.

Visit the website Meet Campos Gerais: https://camposgerais.bntonline.com.br/