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Grand Carimã strengthens Foz do Iguaçu as a destination for large events and conferences

Grand Carimã strengthens business tourism in Foz do Iguaçu with infrastructure for conferences, conventions and large events. Discover the differentiators.

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The Grand Carimã Resort & amp; Convention Center, in Foz do Iguaçu, has been expanding its participation in the business and events tourism market, consolidating itself as one of the options for companies, associations and institutions that seek complete infrastructure for congresses, conventions and corporate meetings.

Located in one of the most famous tourist destinations in Brazil, the enterprise bets on the integration between spaces for events, accommodation, gastronomy and leisure options. The proposal is to facilitate the organization of meetings and offer participants an experience that goes beyond professional activities.

The growth of this segment also strengthens Foz do Iguaçu in the so-called MICE market, acronym in English that represents meetings, incentive trips, congresses and exhibitions.

Business tourism moves the economy of Foz do Iguaçu

The holding of major events represents an important opportunity for the economy of Foz do Iguaçu. In addition to the occupation of hotels and convention centers, congresses and corporate meetings move restaurants, carriers, tourism companies, trade and service providers.

According to sector indicators cited by Embratur, tourists who travel to participate in congresses, meetings and corporate events present higher daily expenses to visitors motivated exclusively by leisure.

Another benefit is the reduction of tourist seasonality, since the events can attract visitors during different periods of the year.

With internationally recognized attractions, such as the Iguazu Falls, the city still offers participants the possibility of combining professional commitments with tourist experiences.

Grand Carimã offers structure for events of different sizes

One of the differentials of the Grand Carimã Resort & Convention Center is the ability to receive different formats of events in a single complex.

The enterprise has modular environments, living spaces, areas for networking and structure for meetings, seminars, conventions, congresses and fraternizations.

Among the available environments is the Rinascere Hall, used for programming that requires different mounting configurations.

The integration with the hotel structure allows organizers and participants to access the main services without the need for large trips.

The event manager of the Grand Carimã, Rozana Lima, highlights the evolution of the structure of the enterprise over the last decade.

"In ten years, we have been following a profound transformation in the structure and way of hosting events in the Grand Cariman. Today we are able to attend from small corporate meetings to large meetings, with comfort, technology and spaces that adapt to the needs of each group," Rozana details.

The professional has been monitoring the development of the event area since 2016 and emphasizes that personalized service is one of the factors that contribute to the participants’ experience.

Congress brings together participants from 24 Brazilian states

The capacity of the complex to receive large meetings can be observed in events held in the enterprise.

One of the examples is the meeting promoted by the AGP Institute, which brings together approximately 500 participants from 24 Brazilian states and chose the Grand Carimã for two consecutive editions.

According to the director of the institution, Eduardo Anziliero, between 50% and 70% of the participants stay in the resort itself during the programming.

“When we choose a venue to hold an event, we don’t just evaluate the structure for the activities. The experience of the participants is also essential. In Foz, we were able to combine space, accommodation, gastronomy and the possibility of enjoying the destination," says Eduardo.

The programming uses more than a thousand square meters of the complex, including circulation spaces and environments prepared for integration between the participants.

In addition to the technical activities, the event also contemplates moments of fraternization, with regional gastronomy, music and meetings in the pool area.

Grand Carimã also hosted a congress with 1,300 participants

Another highlight was the holding of the 24th Congress of APEPREV, in conjunction with the 3rd International Seminar on Social Security.

The meeting brought together about 1,300 participants from 275 municipalities and 25 Brazilian states, as well as international speakers.

The association has already chosen Foz do Iguaçu for six editions of its events, three of which are major congresses.

For the president of APEPREV, Márcio Apolinário, the tourist infrastructure of the city contributes directly to the organization and success of the meetings.

"Foz do Iguaçu offers a structure that meets the needs of a large congress very well. We have suitable spaces, hotel network, gastronomy, transport and attractions that complement the experience of the participants", highlights Márcio.

The holding of events of this size demonstrates the importance of enterprises capable of concentrating different services, providing greater practicality to organizers.

Foz do Iguaçu expands its presence in the international event market

The strengthening of the sector follows the growth of the congress and convention industry in Brazil.

The 2025 edition of the International Association of Congresses and Conventions (ICCA) survey analyzed 12,438 events held around the world, highlighting the international dimension of this market.

In this scenario, Foz do Iguaçu seeks to expand its competitiveness through the combination of infrastructure for large meetings, hotel chain and tourist attractions.

For Grand Carimã, the strategy is to offer a complete experience, in which participants can reconcile professional programming, relationship and leisure.

“He who comes to an event is not just looking for a room. Search for structure, comfort, gastronomy, service and possibilities to enjoy the destination. Foz has this combination, and it makes a difference both in the decision to hold an event and in the experience of those who participate," concludes Rozana Lima.

With the holding of national congresses and meetings, the Grand Carimã contributes to strengthen the positioning of Foz do Iguaçu as a destination for business tourism, attracting visitors and moving different sectors of the local economy.

Grand Carimã Resort & amp; Convention Center

The Grand Carimã Resort & amp; Convention Center is located in Foz do Iguaçu, at Paraná, and brings together accommodation, gastronomy, leisure and infrastructure for corporate and social events.

The enterprise offers adaptable spaces for meetings, congresses, seminars, conventions and business meetings of different sizes.

More information about the structure and services is available on the official website of the resort and on Instagram @grandcarimaresort.

Also read: https://bntonline.com.br/ponta-grossa-recebe-empresários-do-parana-e-presenta-potencial-de-innovacao/

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Matheus Leônidas
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Matheus Leônidas
Estudante de Jornalismo pela Universidade Estadual de Ponta Grossa. Cativado por todas as editorias. Trabalho por um jornalismo justo e de qualidade.
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